000 00838 a2200265 4500
005 20250513181622.0
264 0 _c19880805
008 198808s 0 0 eng d
022 _a0737-3252
040 _aNLM
_beng
_cNLM
100 1 _aPerri, M
245 0 0 _aConsumer reaction to a direct-to-consumer prescription drug advertising campaign.
_h[electronic resource]
260 _bJournal of health care marketing
_cJun 1988
300 _a66-9 p.
_bdigital
500 _aPublication Type: Journal Article
650 0 4 _aAdvertising
650 0 4 _aCommunity Participation
650 0 4 _aData Collection
650 0 4 _aDrug Prescriptions
650 0 4 _aHumans
650 0 4 _aStatistics as Topic
650 0 4 _aUnited States
700 1 _aDickson, W M
773 0 _tJournal of health care marketing
_gvol. 8
_gno. 2
_gp. 66-9
999 _c10246817
_d10246817