| 000 | 01093 a2200361 4500 | ||
|---|---|---|---|
| 005 | 20250513181421.0 | ||
| 264 | 0 | _c19870518 | |
| 008 | 198705s 0 0 eng d | ||
| 022 | _a0737-3252 | ||
| 040 |
_aNLM _beng _cNLM |
||
| 100 | 1 | _aPerri, M | |
| 245 | 0 | 0 |
_aAn exploratory analysis of consumer recognition of direct-to-consumer advertising of prescription medications. _h[electronic resource] |
| 260 |
_bJournal of health care marketing _cMar 1987 |
||
| 300 |
_a9-17 p. _bdigital |
||
| 500 | _aPublication Type: Journal Article | ||
| 650 | 0 | 4 | _aAdolescent |
| 650 | 0 | 4 | _aAdult |
| 650 | 0 | 4 |
_aAdvertising _xmethods |
| 650 | 0 | 4 | _aAttitude |
| 650 | 0 | 4 | _aCommunity Participation |
| 650 | 0 | 4 | _aData Collection |
| 650 | 0 | 4 | _aDrug Industry |
| 650 | 0 | 4 | _aDrug Information Services |
| 650 | 0 | 4 | _aDrug Prescriptions |
| 650 | 0 | 4 | _aFemale |
| 650 | 0 | 4 | _aHumans |
| 650 | 0 | 4 | _aMale |
| 650 | 0 | 4 | _aMiddle Aged |
| 650 | 0 | 4 | _aStatistics as Topic |
| 650 | 0 | 4 | _aUnited States |
| 700 | 1 | _aNelson, A A | |
| 773 | 0 |
_tJournal of health care marketing _gvol. 7 _gno. 1 _gp. 9-17 |
|
| 999 |
_c10240300 _d10240300 |
||