Targeting Medicare consumers. Managed care providers can make inroads by understanding preference and cost-sensitivity issues. [electronic resource]
Producer: 19970910Description: 8-17 p. digitalISSN:- 1094-1304
- Aged
- Consumer Behavior -- statistics & numerical data
- Economic Competition
- Health Care Surveys -- methods
- Humans
- Insurance Coverage -- statistics & numerical data
- Managed Care Programs -- classification
- Marketing of Health Services -- methods
- Medicare -- statistics & numerical data
- Middle Aged
- New England
- Population Dynamics
- Sampling Studies
- United States
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Publication Type: Journal Article
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