Measuring advertising effectiveness in Travel 2.0 websites through eye-tracking technology. [electronic resource]

By: Contributor(s): Producer: 20200408Description: 83-95 p. digitalISSN:
  • 1873-507X
Subject(s): Online resources: In: Physiology & behavior vol. 200
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Publication Type: Journal Article; Research Support, Non-U.S. Gov't

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