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	1.	Should marketers care about satisfying Medicaid patients? [electronic resource] by Baldasare, P M Producer: 19960416 In: Journal of health care marketing vol. 15 Availability: No items available. Save to lists Add to cart (remove)
	2.	Eliminate the negative. Managers should optimize rather than maximize performance to enhance patient satisfaction. [electronic resource] by Mittal, V Baldasare, P M Producer: 19970116 In: Journal of health care marketing vol. 16 Availability: No items available. Save to lists Add to cart (remove)

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