Jones, D G <br/><br/>
CDA hones its marketing message.  [electronic resource] 

 -  Journal of the California Dental Association  Jul 1998 
 - 494-9 p.  digital 
<br/><br/> Publication Type: Journal Article 
<br/><br/><label>ISSN: </label>1043-2256 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--economics<br/>Budgets<br/>California<br/>Health Promotion<br/>Humans<br/>Marketing of Health Services--economics<br/>Patient Advocacy<br/>Societies, Dental