Rice, J A <br/><br/>
Hospitals can learn valuable marketing strategies from hotels.  [electronic resource] 

 -  Hospitals  Nov 1981 
 - 95, 97-8, 100, 102 passim p.  digital 
<br/><br/> Publication Type: Comparative Study; Journal Article 
<br/><br/><label>ISSN: </label>0018-5973 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behavior<br/>Humans<br/>Industry<br/>Marketing of Health Services<br/>Medical Staff, Hospital<br/>Methods<br/>Multi-Institutional Systems--economics