Hastall, Matthias R <br/><br/>
Severity, efficacy, and evidence type as determinants of health message exposure.  [electronic resource] 

 -  Health communication  2013 
 - 378-88 p.  digital 
<br/><br/> Publication Type: Journal Article 
<br/><br/><label>ISSN: </label>1532-7027 
<br/><br/><label>Standard No.: </label>10.1080/10410236.2012.690175  doi 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Adult<br/>Cross-Cultural Comparison<br/>Female<br/>Germany<br/>Health Communication--methods<br/>Humans<br/>Male<br/>Mass Media<br/>Persuasive Communication<br/>Students<br/>United States<br/>Universities