Dodds, Rachel E <br/><br/>
Making sense scientific claims in advertising. A study of scientifically aware consumers.  [electronic resource] 

 -  Public understanding of science (Bristol, England)  Apr 2008 
 - 211-30 p.  digital 
<br/><br/> Publication Type: Journal Article 
<br/><br/><label>ISSN: </label>0963-6625 
<br/><br/><label>Standard No.: </label>10.1177/0963662506065559  doi 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Adult<br/>Advertising<br/>Awareness<br/>Climate<br/>Consumer Behavior--statistics & numerical data<br/>Cosmetics<br/>Female<br/>Focus Groups<br/>Food<br/>Greenhouse Effect<br/>Health Knowledge, Attitudes, Practice<br/>Humans<br/>Middle Aged<br/>Public Policy<br/>Safety<br/>Truth Disclosure<br/>United Kingdom