TY  - GEN
AU  - Strasser,Andrew A
AU  - Cappella,Joseph N
AU  - Jepson,Christopher
AU  - Fishbein,Martin
AU  - Tang,Kathy Z
AU  - Han,Eugene
AU  - Lerman,Caryn
TI  - Experimental evaluation of antitobacco PSAs: effects of message content and format on physiological and behavioral outcomes
SN  - 1469-994X
PY  - 2009///0805
KW  - Adult
KW  - Female
KW  - Health Behavior
KW  - Heart Rate
KW  - Humans
KW  - Male
KW  - Middle Aged
KW  - Monitoring, Physiologic
KW  - methods
KW  - Motivation
KW  - Outcome Assessment, Health Care
KW  - Persuasive Communication
KW  - Public Health Practice
KW  - Smoking Cessation
KW  - psychology
KW  - Surveys and Questionnaires
N1  - Publication Type: Journal Article; Research Support, N.I.H., Extramural
UR  - https://doi.org/10.1093/ntr/ntn026
ER  -