TY - GEN AU - Muller,A TI - Consumer research and strategic planning for hospitals: a second opinion SN - 8750-3735 PY - 1984///1002 KW - Consumer Behavior KW - Health Services Research KW - Hospital Administrators KW - Hospital Planning KW - methods KW - Humans KW - Marketing of Health Services KW - Planning Techniques KW - United States N1 - Publication Type: Journal Article ER -