TY  - GEN
AU  - Wagner,H C
AU  - Fleming,D
AU  - Mangold,W G
AU  - LaForge,R W
TI  - Relationship marketing in health care
SN  - 0737-3252
PY  - 1996///0412
KW  - Advertising
KW  - Cardiology Service, Hospital
KW  - standards
KW  - Evaluation Studies as Topic
KW  - Health Services Research
KW  - Hospital-Patient Relations
KW  - Hospitals, Religious
KW  - Information Systems
KW  - Judaism
KW  - Kentucky
KW  - Marketing of Health Services
KW  - methods
KW  - Mass Media
KW  - Referral and Consultation
N1  - Publication Type: Journal Article
ER  -