TY  - GEN
AU  - Dunlap,T
AU  - Rogers,H
TI  - Referring physician database: the cornerstone of a successful marketing program
SN  - 0899-8949
PY  - 1994///0103
KW  - Databases, Factual
KW  - Group Practice
KW  - economics
KW  - Information Services
KW  - Marketing of Health Services
KW  - methods
KW  - Planning Techniques
KW  - Radiology
KW  - organization & administration
KW  - Referral and Consultation
KW  - United States
N1  - Publication Type: Journal Article
ER  -