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Strategic Storytelling: When Narratives Help Versus Hurt the Persuasive Power of Facts.

Krause, Rebecca J

Strategic Storytelling: When Narratives Help Versus Hurt the Persuasive Power of Facts. [electronic resource] - Personality & social psychology bulletin 02 2020 - 216-227 p. digital

Publication Type: Journal Article

ISSN: 1552-7433

Standard No.: 10.1177/0146167219853845 doi

Subjects--Topical Terms:
Adult
Female
Humans
Male
Narration
Persuasive Communication

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