Applying social marketing in health care: communicating evidence to change consumer behavior.

Evans, W Douglas

Applying social marketing in health care: communicating evidence to change consumer behavior. [electronic resource] - Medical decision making : an international journal of the Society for Medical Decision Making - 781-92 p. digital

Publication Type: Journal Article; Research Support, Non-U.S. Gov't

0272-989X

10.1177/0272989X08318464 doi


Amines--therapeutic use
Anti-Anxiety Agents--therapeutic use
Bipolar Disorder--drug therapy
Consumer Health Information--methods
Cyclohexanecarboxylic Acids--therapeutic use
Delivery of Health Care
Drug Industry
Evidence-Based Medicine
Female
Gabapentin
Humans
Male
Persuasive Communication
Prostatic Neoplasms
Risk Reduction Behavior
Smoking
Social Marketing
gamma-Aminobutyric Acid--therapeutic use