Homing in on the home page. A look at some dynamic hospital home pages and their strategies for branding, informing, and marketing.

Homing in on the home page. A look at some dynamic hospital home pages and their strategies for branding, informing, and marketing. [electronic resource] - Internet healthcare strategies Mar 2005 - 1-6 p. digital

Publication Type: Journal Article

1528-7386


Hospitals
Internet
Marketing of Health Services--methods
Models, Organizational
Organizational Policy
United States