Ten steps to a successful trade show. A little planning can help prevent common marketing mistakes.

Friedmann, Susan A

Ten steps to a successful trade show. A little planning can help prevent common marketing mistakes. [electronic resource] - Marketing health services 2002 - 31-2 p. digital

Publication Type: Journal Article

1094-1304


Advertising--methods
Commerce--organization & administration
Exhibitions as Topic
Marketing of Health Services
Planning Techniques
United States